Challenge
Partnering and supporting Google Cloud to evolve their flagship event into an immersive digital experience for everyone.
Approach
In 2020, Google Cloud converted their Next event to a fully digital experience. Taking their list of speakers, announcements, workshops – completely online. To support this new experience, we joined Google Cloud in ideating and creating ways to reach the Cloud audience with different social and digital approaches.
Agency: M Booth
Role: Creative Director
Client: Grow with Google